1.0Hi-di-hi BVhttps://hi-di-hi.nl/nlrich600338<blockquote class="wp-embedded-content" data-secret="dVVHLeOFHL"><a href="https://hi-di-hi.nl/nl/about-hdh-nn-eeezi/">Over HDH NN EEEZI</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://hi-di-hi.nl/nl/about-hdh-nn-eeezi/embed/#?secret=dVVHLeOFHL" width="600" height="338" title="“About HDH NN EEEZI” — Hi-di-hi | Noi-Noi | EEEZI" data-secret="dVVHLeOFHL" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://hi-di-hi.nl/wp-includes/js/wp-embed.min.js </script>Hi-di-hi is a fun and colorful brand of bags and accessories.It was started by Dutch designer Sylvia Krens in 2006, after her 5-year old asked her to make him a backpack with a hood attached, so he could be a superhero. This bag immediately brightened up the street scene!After a couple of copies for friends, the ‘bag-fever’ had struck and a brand was born.          For Sylvia, design as well as production have to come from the heart. When she was given the opportunity to produce in China, her first thought was: let’s operate fair. From design studio to factory, to selling directly to you, we control the whole process, with no middle man. This is very important as Hi-di-hi is fully committed to provide honest products for honest prices.         We make sure that our employees are educated and work by western standards: a 40h workweek for a fair salary in a safe environment and with health insurance. But… as much as we think we can contribute to better conditions on the other side of the world, it can not be done without the progressive ideas and loving care of the local managers themselves: “In our factory, no one works or goes home on an empty stomach!”Sylvia Krens (1970) is a versatile product designer with a deep love for nature. After completing multiple art studies, where she specialized in graphic design, illustration, advertising, and fashion design & develop ment, she combined her creative talents with her own label, Hi-di-hi.We also aim to be as green as possible. All our materials (non-leather and hardware) are produced by ourselves so we can ensure no pollutants or toxins are involved. For example, many substances are usedto speed up the production process. And as nature-loving people, we are in no hurry ;-). Did you know our non-leather is built from recycled materials and are binded by sawdust? As we believe in sustainability we produce our bags in small quantities, therefore avoiding unwanted stock and large amounts of waste.        Thanks to our loyal agents (some of whom have been with us for over 20 years!), Hi-di-hi bags can be found in more than 500 stores across Europe. They all love to sell ‘something different’.        Dare to be different is something designer Sylvia was never afraid of. She delivers original, playful designs, regardless of trends. That’s why Hi-di-hi bags are so popular, and many of our customers have become true collectors. We love hearing the great comments. Most are thrilled to have found something that’s beautyfully handmade but different than the norm. Happy customers and happy employees. Both equally important because in this way we support each other. And that’s a good feeling, isn’t it?      I have had the privilege of running this vibrant company for 22 years—years filled with hard work, moments of stress, and inevitable disappointments, but also with wonderful surprises, technical discoveries, and remarkable creations. Throughout this journey, I’ve been fortunate to make a positive impact on people and the environment across the globe.      My passion for harmonizing creation, production, and sales remains a challenge I am proud to take on. But this growth and success would never have been possible without the support of so many: my family, our factory team, all the Hi-di-hi employees, agents, models, makeup artists, and photographers of the past and present—and, of course, all of you: our wonderful, loyal customers, both in stores and individually.      Thanks to each of you, Hi-di-hi has been able to flourish and make its mark. I am deeply grateful for your trust and support. Let’s continue this journey together and make the years ahead even brighter!